National Webinar: Integrating the Donor Journey: a team approach to annual, major and planned giving

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Event Info
Summary:

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Wednesday, January 29, 2025 | 1:00 - 2:00 pm ET

Integrating the Donor Journey: a team approach to annual, major and planned giving

Presenters: 
Peggy Killeen, CFRE, CAGP Foundation and Janice Correa, ROM Governors

As gift planners we should not be surprised to see a thread connecting the traditionally departmentalised functions in most development programs – it’s called gift planning! Today the donor journey is evolving and getting more multifaceted. Donors are not only using blended gifts for annual donations, but there is more potential for major campaign contributions to be made using securities, donor-advised funds and deferred gifts, than ever before. Is your team ready to re-map your donor journey to include gifts of assets and conversations about the long term? Armed with insights from researchers like Dr. Russell James, Penelope Burk and CAGP’s own Will Power Campaign, we can prepare ourselves and our colleagues to map an integrated donor journey that will maximise giving opportunities.

 

Webinar Wednesdays Sponsor: 

When

29 janvier, 1:00pm to 29 janvier, 2:00pm

Location

Online - National
Canada

Contact

education@cagp-acpdp.org
Téléphone: 888-430-9494

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