CAGP Members: Please be sure you are signed in before continuing with the registration in order to ensure you receive member pricing.
Connecting, Considering & Confirming: How to Engage Donors in Planned Giving
Presenters: Jen Love, Agents of Good & Aimée Lindenberger, Refocus Communications & Fundraising
Most of today’s donors don’t need to see a tax illustration or want their name on your wall - so how do you engage them in considering a planned gift? You need to meet them where they’re at, help them see themselves in your stories, and spark their imagination about their potential impact for the future. How to do this in a tangible way is the heart of this session, with specifics, case studies and examples from charities across Canada and around the world!
